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NetSuite Evaluation & Sales

NetSuite CRM - Marketing Automation

Marketing Automation

Highlights

Effectively marketing to your existing customers is key to growing your business. NetSuite contains complete marketing campaign management tools to automate, track, and report on your marketing efforts, including: e-mail, keyword marketing, direct mail or print activity. You can also target campaigns based on your customers' purchase histories, support cases and more. Plus, NetSuite helps you optimize your campaigns on the fly by providing real-time ROI and performance reports on your personalized Dashboard.

Benefits

Integrated marketing and sales application
Real-time analytics to measure and optimize campaigns
Fast and easy campaign creation with great ease-of-use

Marketing Campaign Automation

Highlights

With NetSuite, you can track all online, offline, and direct campaigns. Promotion codes can be used to apply limited time pricing and referral offers, or simply to identify a particular campaign. With NetSuite, you can set up and track multi-tiered campaigns across various media and offers.

Benefits

Create and manage multi-channel campaigns easily
Integrate pricing, customer groups and incentives for best results
Real-time reporting on campaign revenue and effectiveness

Email Campaign Management

Highlights

NetSuite's campaign management tool allows you to create HTML templates and e-mail groups, which can be based on purchase, support or payment histories. You can also view responses to campaigns within each unique customer record.

Benefits

Create and launch compelling Email campaigns quickly
Drive sales through targeted customer segments and with incentives
Schedule Email campaigns to launch automatically

Real-Time Campaign ROI Reporting

Highlights

NetSuite tracks the launch of the campaign through to the sale. And since it also handles order processing and payment, the application provides ROI reports based on total purchases. In addition, performance reports reveal such key metrics as "click-throughs" and "unsubscribes," while also supporting saved searches that show new leads by source, region, or sales representative.

Benefits

Real-time reports on campaign effectiveness and ROI
Optimize campaigns and messaging based on real feedback
Increase sales with minimal investment

Customer Segmentation

Highlights

Target Group Creation Tools enables users to mine customer purchase, case, opportunity and transaction histories to create target groups, which can then be used to run up-sell and cross-sell campaigns. The Advanced Expression Builder allows for creating complex criteria using search expressions of And, Or, and Not across any combination of fields.

Benefits

Precise target groups increase marketing and messaging effectiveness
Run Upsell and Cross-Sell campaigns based on customer history

Search Engine Optimization

Highlights

Improve your search engine rankings. NetSuite uses cutting edge technology to optimize how your site is indexed by search engines. NetSuite websites allow you to easily customize search engine information for your websites, such as submitting separate Meta Tags and Page Titles for each of your items.

Benefits

Easily embed Meta tags and titles into web pages
Each category and product page indexed to instantly improve natural search
Automatic indexation of all NetSuite pages on major search engines

Keyword Marketing

Highlights

With NetSuite Keyword Marketing Module you can make your keyword marketing much more profitable. NetSuite provides complete tracking and management for search engine marketing campaigns. The NetSuite Keyword Marketing Module includes a search engine keyword campaign creation wizard, keyword campaign management capabilities and a bevy of pre-built reports designed to make your search engine purchases more effective and efficient, whether on Google AdWords, Yahoo! Sponsored Search or other major search engines.